Oakwood Furniture
When a small, family run business specialising in bespoke kitchen design realised that they needed to rebrand their company and rebuild their website, they knew who to call. Find out how we took Oakwood from this realisation to a beautiful brand and digital solution.
Outcomes
- Elevated brand perception
- Enhanced user experience on the website
- Clear brand guidelines for consistency
Brief
Complete company rebrand and website redesign to ensure Oakwood’s visual identity matched the quality and modernity of it’s kitchens.
Context
The team at Oakwood knew that, despite keeping their products bang up to date, they had let their own branding slip. Starting with a pretty open brief we developed a number of logo and colour palette routes and worked closely with the team at Oakwood to help them to define exactly what they were looking for.
“The team at Soap kept us up to date as the project progressed and answered any questions or queries extremely quickly. They took the time to listen to our company values, which were reflected in the new website.”
Creative Solution
A muted and sophisticated brand design that reflects the quality of finish and high end design approach of Oakwood itself. A much more user-friendly website that echos, even enhances, the kind of bespoke kitchen services that Oakwood provides. These exist alongside complete brand guidelines and a beautifully printed brand book.
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