Glo
GLO, who provide stunning home audio/visual automation services, were frustrated with the slow pace of brochure design from their existing creative agency. Armed with their brand guidelines and some truly impressive original photography, find out how we produced the impactful brochureware they needed, on the double.
Outcomes
- Enhanced brand perception
- Improved customer engagement
- Increased demand for custom collateral
Brief
Layout, design and print elegant and engaging brochureware on some very tight timelines.
Context
GLO already had their newly-finalised brand identity in place, but they needed a partner that could take their brand guidelines and exquisite photography and quickly turn them into beautiful brochureware that would build their brand and appeal to existing and potential customers.
Creative Solution
Designed with a spacious and contemporary feel that reflects the homes featured within and allows the imagery to really shine, each brochure is printed on matte laminated paper with spot UV highlights on the covers to give a premium, tactile quality that matches GLO’s high-end offering. With one bespoke brochure in hand, GLO were quick to commission us for further designs and the team loved experimenting with black and white backgrounds to give each type of collateral its own unique feel and sense of drama.
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