Cereals 2020

Brief: 300 Days in the Making - a truly living event

#cerealsisgrowing: Europe's Leading Technical Event For The Arable Industry, Cereals 2020, wanted to promote how successful the team is in connecting with its audience. soap was commissioned to visually demonstrate this through a creative execution that told the history and the mechanics of the event and to engage with its farming audience to promote collaboration and innovation.

Services: Consultancy, logo refresh, brand development, graphic design, press adverts, illustration, iconography, infographics, digital